Products

Lead Nurturing

Explore

Drive relationships to grow by nurturing prospects into leads

Multi-channel Marketing

Creating meaningful relationships is done over time not overnight.

Up to 95% of prospects on your website are not yet ready to talk with a sales rep. They are on your site to research your product and your industry. Some of those prospects may be truly unqualified, but as many of 70% of them will eventually buy a product from you – or your competitors. Without the right processes to nurture and develop relationships with those prospects, they will fall in the crack between marketing and sales, and fewer than 5% will ever become opportunities. That means up to 95% of your marketing budget is wasted.

With True Influence’s powerful yet easy software it is finally possible to automate and measure integrated lead nurturing, event triggered, and drip marketing campaigns — without requiring IT or specialized skills or training.