Blogs, Blurbs and Tweets

“People develop new products because they feel they can offer something existing products do not…. In the early stages of an industry, the new products are often similar because several people have independently spotted the same opportunity and built something to tap it…Demand generation systems are in that second stage. This means new products reflect the lessons each vendor has drawn from the industry’s history to date. True Influence illustrates this nicely…”

Excerpted from David Raab’s Customer Experience Matrix:
True Influence Opens a Window into Future Demand Generation

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Press Releases

Marketwire
October 5, 2009
True Influence and Jigsaw Launch LeadPAC, Pay-for-Performance B2B Lead Generation

Marketwire
June 4, 2009
True Influence announces WebEx integration into Marketing Automation platform

Marketwire
April 16, 2009
Demand Generation analyst David Raab reviews True Influence